Values-based portfolio model offers curated private market access across key life milestones
New York, N.Y. – July 2, 2025 – NOYACK, a 501(c)(3) nonprofit focused on financial education and private market access for Millennials and Gen Z, today unveiled Investing for Love™ — a first-of-its-kind portfolio model that aligns investment strategies with personal values and long-term goals. Built for intentional wealth-building, the new offering reframes investing as a tool for legacy, not just performance.
Designed to democratize access to historically exclusive asset classes, Investing for Love™ introduces a goals-based structure that makes fine art, logistics real estate, and early-stage venture capital accessible to first-generation wealth builders. Each fund is designed to map to a life-stage milestone: income generation, cultural legacy, or future-forward innovation.
The NREIT Fund delivers passive income and inflation resilience through logistics real estate, supporting generational wealth planning. The NFA Fund provides exposure to culturally significant fine art, once limited to elite portfolios, as a means of identity-driven legacy building. The NVC Fund targets mission-aligned innovation in wellness, health, and climate through early-stage venture capital.
“With Investing for Love™, we’re helping young investors stop chasing alpha and start investing with intention,” said CJ Follini, NOYACK’s Founder and CEO. “Whether it’s building intergenerational wealth or shaping a values-based legacy, your portfolio should reflect what you care about most.”
More than 75% of Gen Z and Millennials express interest in purpose-led investing, yet most cite uncertainty on how to begin. Investing for Love™ bridges this gap with transparent, education-forward tools embedded in NOYACK’s broader platform.
“Personal wealth management should actually feel personal,” said Paola Saladin, NOYACK’s Chief of Staff. “For too long, young adults have been forced to choose between purpose and performance. Investing for Love™ proves they don’t have to.”
The launch builds on NOYACK’s holistic ecosystem, including The Noyack Wealth Club, which provides curriculum and live education events, and The Noyack Investing Club, a platform offering curated access to private markets. Powered by NOYACK.ai, the organization’s AI-enabled planner, users can match life-stage goals with private market strategies in a frictionless, jargon-free environment.
Investing for Love™ arrives at a pivotal moment: Millennials and Gen Z are projected to inherit over $38 trillion by 2045. With most feeling unprepared for wealth stewardship, NOYACK provides a pathway into intentional finance and long-term impact.
The full platform is available at www.wearenoyack.com, where users can explore the Investing for Love™ model, engage with educational content, and begin building values-aligned portfolios.
About NOYACK
NOYACK is a 501(c)(3) nonprofit delivering financial education and investment access to young adults—Millennials, HENRYs, and Gen Z. By removing traditional barriers, NOYACK empowers the next generation to align their financial strategies with personal goals and values. Built on the pillars of Empowerment through Education and Enablement through Access, NOYACK is a trusted partner in helping young adults navigate the complexities of personal wealth. Through community, curriculum, and curated investments, NOYACK makes financial empowerment achievable for all. Learn more at www.wearenoyack.com.
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